STYLISHIS

The “beauty-hair” story has changed. Now.

A hair care product cannot just be extraordinary. It must let a woman's dream come true, it must satisfy her beauty ideal, it must model perfect hairstyles and conciliate every haircut and hair type, in order to recreate a “diva effect”. This was our starting point with Stylishis. We've paid great attention to all those women who are - all over the world - "style icons", amazing examples of beauty and personality, starting from their trendy hairstyles. Not satisfy with a team of simple hairdressers, we got together a multifaceted group of style and fashion experts: researchers who study products' formulations and cooperate with prestigious salon and famous hairdressers; style hunters who concentrate on trendy hairstyles and cuts, fashion and style experts who travel around the world observing the style icons of our times, to discover those women every woman would like to be. It's the first time that professional hair products are able to be the perfect union between aesthetic technologies, beauty and fashion research.

4 questions, for a great mission.

1

What's beauty?

We want women to discover a new "hair" language, using professional products that combine advanced technology and constant research. We're not just talking about straight or curly hair, volume, haircuts, hair colouring, highlights, extensions or perm: through our hairstyle research we're looking for the essence of beauty and femininity, taking as models the icons representing the perfection. We want every woman to fulfil her dream: underline her beauty through her hair, be admired for her style and elegance, just like the icon she aspires to. We're glad to offer much more then a shampoo or a hair conditioner with an innovative molecule, our goals are far more ambitious than repairing split ends or revitalizing damaged hair. We want each of our products to be the perfect answer to the 4 questions every woman asks herself: What's beauty? What's style? What's fashion? What's cool?

2

What's style?

“There's no woman who doesn’t have a beauty desire for her hair. There's no woman who doesn't tell herself, her hairdresser or her friends: "I want to be just like this, I want her hair, I want that hair colouring, that shiny hair, that silky effect...” . James, Fashion Hunter -Stylishis We Research Team.

3

What's fashion?

“Ogni formulazione Stylishis è l'unione di innovazione e ricerca fashion applicata all’hair style. Partiamo da un nuovo concetto e da un nuovo approccio: ascoltare direttamente i desideri beauty delle donne. Sfogliare i femminili più cool con loro, alla ricerca dei tagli, delle acconciature, delle colorazioni più glamour del momento. Viaggiare su internet per conoscere le nuove tendenze. E fornire loro formulazioni mirate, efficaci e di altissimo livello”. Kevin, R&D - Stylishis We Research Team.

4

What's cool?

"Each Stylishis formulation is a compound of innovation and fashion research, applied on a hairstyle. We start from a new concept and an innovative approach: listen directly to women's beauty desires. Flip through the coolest women's magazines looking for the most glamorous haircuts, hairstyles and hair colouring of the moment. Surf the Net to discover new trends. Our goal? Provide our customers with targeted and effective high-level formulations". Kevin, R&D - Stylishis We Research Team.

What's beauty?

We want women to discover a new "hair" language, using professional products that combine advanced technology and constant research. We're not just talking about straight or curly hair, volume, haircuts, hair colouring, highlights, extensions or perm: through our hairstyle research we're looking for the essence of beauty and femininity, taking as models the icons representing the perfection. We want every woman to fulfil her dream: underline her beauty through her hair, be admired for her style and elegance, just like the icon she aspires to. We're glad to offer much more then a shampoo or a hair conditioner with an innovative molecule, our goals are far more ambitious than repairing split ends or revitalizing damaged hair. We want each of our products to be the perfect answer to the 4 questions every woman asks herself: What's beauty? What's style? What's fashion? What's cool?